Ford top non-luxury brand in J.D. Power Initial Quality Study
Awesome job Ford! Ford has gone from being 23rd in 2004 to 8th last year, and to 5th place this year in the J.D. Power IQS, beating out everyone except for Porsche, Acura, Mercedes-Benz, and Lexus. Lincoln has also shown significant improvement, going from 26th last year to 8th this year. Ford has been showing significant continuous improvement year-over-year, which has been outpacing the rest of the auto industry.
The J.D. Power and Associates 2010 Initial Quality Study consists of responses from owners of 82,000 2010 model year vehicles after three months in service. The study measures problems per 100 vehicles with data recorded on vehicles registered during the November-February time frame.
News at USA Today.
Tags: 3 months in service, Acura, Chrysler, Ford, GM, improvement, Initial Quality Study, IQS, J.D. Power, J.D. Power and Associates, Lexus, Mercedes, Quality, Toyota
