New GM program allows for employees to drive cars home, can you say free marketing???!
posted by Stephen @ 22:33 PM
February 3, 2010
General Motors has decided that it needs its people to be on board with the new products it’s putting out. After all, if the employees who make the cars won’t drive them, how can you get the rest of the buying public to? Well to solve that issue, GM is letting employees at the Renaissance Center take home vehicles at the end of the day. The program is called “The Company Vehicle Ambassador Program” and about 500 employees have already signed up! This sort of free marketing is just the thing GM could need at a time like this. For more details, head on over to Autoblog.
(Image source: GM)
Tags: Autoblog, Chevrolet Camaro, Company Vehicle Ambassador Program, General Motors, GM
